Friday, August 19, 2016

Calendars - Halo Branded Solutions ~ Promotionally Yours, Sheri Breaux

Posted: 18 Aug 2016 03:02 PM PDT
Back to School Calendar
It’s back to school time and that means kids are not only getting back to the classroom, but back to extracurricular activities as well. Which also means it’s time to start thinking about fundraising for all those activities your students are going to partake in throughout the school year. A great way to raise some money and promote your nonprofit or school group is calendars.
They can be completely customized.
There are a variety of products sold for fundraisers from wrapping paper to cookie dough, but most of them are not products that will remind buyers of your organization year round.  It can be as simple as featuring your organization’s logo or team mascot on each page or as complex as you want it to be with artwork created completely by your group.
You can create buzz by letting others contribute.
A great way to make a calendar feel personal is to let students or members of the organization submit photos or artwork to be featured in the calendar.  You can use pictures from your community or artwork from students.  Those that are selected will be thrilled to be featured!
student artwork
You can sell advertising space to cover costs.
Local businesses want to show support for their community.  Approach local merchants and vendors and ask if they would like to be featured in your calendar and show support for your organization.  You can take it a step further by selling individual date squares to businesses that want to highlight an upcoming event.  The businesses that contribute may even let you display your calendar at their locations.
Repeat Business
Because calendars are replaced annually, once you have a successful calendar campaign established you will have loyal repeat buyers and supporters year after year.
If you think calendars may be a great fundraiser for your organization and want to learn more reach out to your HALO Account Executive to get expert advice on creating a calendar program that is unique to your group.

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